THE CLAUSE
DEBUT ALBUM ‘VICTIM OF A CASUAL THING’ HITS #8 ON THE MIDWEEKS
THEIR PUSH TO ACHIEVE A TOP 10 DEBUT CONTINUES
BUY OR LISTEN TO THE ALBUM HERE
“Incredibly infectious indie.” 5/5 - Northern Exposure
“It’s slick, confident, and bursting with chaos. It’s conclusive proof that they’re ready for the big league.” 4/5 - Loaded
“Riotously fun, casually brilliant.” 4/5 - Classic Pop
“The perfect introduction.” 5/5 - Songbird HQ
“Infectious, arena ready indie rock.” 4/5 - Indie Is Not A Genre
“They’ve started the charge for an indie revolution.” - The Indie Masterplan
“This could well be the best debut album by a British guitar band since The La’s eponymous beauty from 1990.” - RGM
“Full of urgency, reflection, swagger and grit, it’s the strongest debut I’ve heard in a good long while.” 4.5/5 - Cinema Chords
THEIR PUSH TO ACHIEVE A TOP 10 DEBUT CONTINUES
BUY OR LISTEN TO THE ALBUM HERE
“Incredibly infectious indie.” 5/5 - Northern Exposure
“It’s slick, confident, and bursting with chaos. It’s conclusive proof that they’re ready for the big league.” 4/5 - Loaded
“Riotously fun, casually brilliant.” 4/5 - Classic Pop
“The perfect introduction.” 5/5 - Songbird HQ
“Infectious, arena ready indie rock.” 4/5 - Indie Is Not A Genre
“They’ve started the charge for an indie revolution.” - The Indie Masterplan
“This could well be the best debut album by a British guitar band since The La’s eponymous beauty from 1990.” - RGM
“Full of urgency, reflection, swagger and grit, it’s the strongest debut I’ve heard in a good long while.” 4.5/5 - Cinema Chords
Birmingham indie-rockers The Clause have today made a powerful statement of intent for their future with the news that their critically acclaimed debut album ‘Victim of a Casual Thing’ has fired straight in at #8 on the Official Album Chart’s midweeks. Standing just one spot behind the new record from global star Sigrid, it means that The Clause have every chance of achieving a remarkable Top 10 hit when the final charts are revealed this Friday - and in the process proving that the future can be bright for the new wave of entirely independent rock ‘n’ roll bands.
What’s more, The Clause’s breakthrough moment is also a triumph for the old school values of friendship and dogged determination. The band started in a dingy school practice room in 2011, where Pearce Macca (vocals/guitar), Jonny Fyffe (bass) and Niall Fennell (drums) would jam to their favourite songs and experiment with writing their own before Liam Deakin (guitar) subsequently completed the line-up. From those modest roots, they put in the hours and the effort to establish a band who have long been destined for bigger things.
What’s more, The Clause’s breakthrough moment is also a triumph for the old school values of friendship and dogged determination. The band started in a dingy school practice room in 2011, where Pearce Macca (vocals/guitar), Jonny Fyffe (bass) and Niall Fennell (drums) would jam to their favourite songs and experiment with writing their own before Liam Deakin (guitar) subsequently completed the line-up. From those modest roots, they put in the hours and the effort to establish a band who have long been destined for bigger things.
Photo by Luke Jones
Since then, the four friends have shared two parallel journeys: overcoming the many challenges and setbacks of being an aspiring band to ignite crowds at festivals such as Radio 1’s Big Weekend, The Isle Wight, Truck, Tramlines and the Rock ‘n’ Roll Circus; and the dreams, heartaches, sadness and triumphs that all groups of friends share through their teen years and into young adulthood. And it is those stories will infuse ‘Victim of a Casual Thing’ with the relatability and passion to match the band’s energy and songcraft.
The album campaign has been full of unforgettable moments in recent weeks, including a rammed, celebratory album launch show at the Hare & Hounds in Birmingham; high profile promo moments with Radio X and talkSPORT; selling all 500 copies of a special Blood Records album vinyl in just an hour; a record store tour with an emotional moment when Pearce was surprised by a visit from his grandmother in Glasgow; and even the opportunity to present one of the first copies of the record to one of their key influences, Serge Pizzorno of Kasabian.
The Clause commented, “WE’RE NUMBER 8 IN THE OFFICIAL MID WEEK CHARTS!
Against all the odds, our little band from Birmingham are battling the giants in the Official Charts. We’re doing this completely on our own; no label and no big management team.
This is bigger than us now. We’re the only independent artist inside the top 10, we’re fighting with all the major labels and artists. If you haven’t got your copy of the album, go get it now and let’s try to keep it up there!
Love you all, UP THE CLAUSE x”
Fans can support The Clause’s quest to power up the charts by buying a copy of the album HERE. The band’s official store offers physical products to cater for all tastes: black vinyl, whiteout vinyl, gold vinyl, gold vinyl in a gatefold sleeve, CD, cassette and download.
The Clause complete their current record store tour this week in Sheffield and London, with very limited album/ticket bundles available HERE. They then embark upon a full headline tour next month. Multiple shows have already sold-out and the run culminates with a 3000-capacity homecoming headline show at Birmingham’s O2 Academy on December 19th. Remaining tickets for the tour are available HERE. The dates are:
OCTOBER - IN-STORE TOUR
28th - Sheffield, Record Junkee
29th - London, Rough Trade East
NOVEMBER - HEADLINE TOUR
13th - Brighton, Patterns
14th - Coventry, HMV Empire (special guests to The Enemy)
15th - Live At Leeds Festival
22nd - Southampton, Papillion (LOW TICKETS)
27th - Hull, The Social (SOLD OUT)
28th - Newcastle, Digital
DECEMBER - HEADLINE TOUR
4th - Cambridge, Mash
5th - Nottingham, Rescue Rooms (SOLD OUT)
6th - Swansea, Sin City
10th - London, The Garage (LOW TICKETS)
11th - Bristol, Thekla (LOW TICKETS)
12th - Sheffield, The Foundry (LOW TICKETS)
13th - Glasgow, St. Luke’s (LOW TICKETS)
18th - Manchester, Academy 2 (SOLD OUT)
19th - Birmingham, O2 Academy
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